Spotting Coca-Cola® in the Movies: Walt Disney Pictures

Spotted: Coca-Cola bottles and cups
in the Movie: Glory Road (2006)
by: coca-cola-movies

Producer: Jerry Bruckheimer

Director: James Gartnerheimer

Description: Josh Lucas stars as future Hall of Fame coach Don Haskins of tiny Texas Western University, who bucks convention by simply starting the best players he can find: history's first all-African American lineup. In a turbulent time of social and political change, their unlikely success sends shock waves through the sport that follow the underdog Miners all the way to an epic showdown with all-white, #1 ranked Kentucky for the National Championship! (Source: IMDB)

Coke Brands: A Coca-Cola menu board is in the bar where Haskins talks about recruiting colored basketball players. At the game vs. East Texas State University in Commerce, Texas, East Texas fans dump drinks from Coca-Cola cups and popcorn on the Texas Western players as they enter the court. The announcers at the NCAA Tournament – Midwest Finals Texas Western vs. Kansas in Lubbock, Texas have Things Go Better with Coke paper cups in front of them on the table. The night before the championship game in the hotel room, there is an empty Coca-Cola glass bottle on the nightstand casting a contour-shaped shadow on the wall. Coca-Cola paper cups are on the table in front of the NBC announcers at the NCAA National Championship between Texas Western and Kentucky. In their dorm room, six students cheer for Texas Western to victory each holding a bottle of Coca-Cola.

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